Realtor.com Pro
Real connections. Real results.
Overview
Realtor.com offers a suite of professional software and marketing solutions for real estate agents, teams, and brokers. The core offering is Connections℠ Plus, a lead generation product that allows agents to receive buyer leads from the Realtor.com portal. The platform also includes a CRM and marketing tools to help agents manage and convert these leads.
✨ Key Features
- Lead Generation from Realtor.com
- Connections℠ Plus lead system
- Automated lead nurturing
- Branded agent profile
- Reporting and analytics
- Mobile app
🎯 Key Differentiators
- Official partner of the National Association of REALTORS®
- Focus on connecting agents with transaction-ready consumers
- Offers non-exclusive leads in many markets
Unique Value: Provides access to a large, high-intent audience of home shoppers on one of the most trusted platforms in real estate.
🎯 Use Cases (3)
✅ Best For
- Purchasing leads in specific zip codes to supplement an agent's existing business
- Using the platform's automated responders to engage new leads immediately
💡 Check With Vendor
Verify these considerations match your specific requirements:
- As an IDX solution for an agent's personal website
- Agents looking for free lead sources
🏆 Alternatives
While Zillow has a larger overall audience, Realtor.com is often seen as attracting more serious buyers due to its affiliation with the NAR. Its lead model can also differ, sometimes offering non-exclusive leads which can be more affordable.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (All tier)
🔒 Compliance & Security
💰 Pricing
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