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Woopra

End-to-End Customer Journey Analytics.

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Overview

Woopra is a customer journey analytics platform that helps organizations track, analyze, and optimize every touchpoint in the customer lifecycle. It unifies data from various sources to create comprehensive user profiles and provides tools to analyze user behavior, from acquisition to retention.

✨ Key Features

  • Real-Time Analytics
  • Customer Journey Reports
  • User Profiles
  • Behavioral Segmentation
  • Funnel & Retention Analysis
  • Automated Triggers & Actions
  • 50+ Integrations

🎯 Key Differentiators

  • Focus on the end-to-end customer journey, not just product analytics.
  • Real-time data and individual user profiles.
  • Ability to trigger actions in other tools based on user behavior.

Unique Value: Provides a unified view of the entire customer journey, from anonymous visitor to loyal customer, across all departments and touchpoints.

🎯 Use Cases (5)

Customer Journey Mapping Product Analytics Marketing Attribution Sales Intelligence Customer Support Optimization

✅ Best For

  • Tracking a user's complete journey from their first marketing touchpoint to becoming a paying customer.
  • Creating dynamic segments of users based on their behavior to personalize campaigns.
  • Triggering actions in other tools (like sending an email) based on user behavior in the product.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • In-app guidance and walkthroughs.
  • Advanced digital adoption for employee-facing tools.

🏆 Alternatives

Mixpanel Amplitude Kissmetrics Google Analytics

Offers a more holistic view of the customer journey than pure product analytics tools, and is more focused on individual-level tracking than traditional web analytics.

💻 Platforms

Web iOS Android API

🔌 Integrations

Salesforce HubSpot Marketo Zendesk Stripe Google Ads Segment API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (Business tier)

🔒 Compliance & Security

✓ GDPR ✓ SSO

💰 Pricing

$349.00/mo
Free Tier Available

✓ 14-day free trial

Free tier: 500,000 actions/month

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