SharpSpring
The all-in-one, affordable marketing automation platform.
Overview
SharpSpring is a comprehensive marketing automation platform that provides tools for email marketing, CRM, social media management, and analytics. A key feature is its flexible and powerful lead scoring system, which tracks page visits, form fill-outs, and other engagements to identify sales-ready leads. It is designed to be an affordable and powerful solution for both businesses and marketing agencies.
✨ Key Features
- Behavior-based lead scoring
- Lead nurturing automation
- Built-in CRM
- Dynamic landing pages and forms
- Email marketing
- VisitorID (Anonymous visitor identification)
🎯 Key Differentiators
- Affordable, transparent pricing with unlimited users.
- Strong feature set that rivals more expensive competitors.
- Agency-friendly model with white-labeling options.
Unique Value: Provides a comprehensive suite of marketing automation tools, including robust lead scoring, at a fraction of the cost of major competitors, with no per-user fees.
🎯 Use Cases (4)
✅ Best For
- Identifying hot leads based on website interaction
- Automating personalized email follow-ups based on lead score
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies needing only a simple email marketing tool
- Large enterprises with very complex global marketing needs
🏆 Alternatives
Offers a more complete feature set than basic email platforms and is significantly more affordable than enterprise solutions like Pardot or Marketo, making it a high-value choice for the mid-market.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (All plans include unlimited support tier)
🔒 Compliance & Security
💰 Pricing
🔄 Similar Tools in Lead Scoring
HubSpot
Offers a full suite of marketing, sales, and service software, with a robust, AI-assisted lead scori...
Salesforce Pardot (Marketing Cloud Account Engagement)
A B2B marketing automation platform by Salesforce, offering powerful lead scoring and grading capabi...
Zoho CRM
An all-in-one CRM platform that includes lead and deal management with built-in scoring rules....
Apollo.io
A sales intelligence and engagement platform with a vast B2B database and lead scoring capabilities....
Demandbase
An Account-Based Marketing (ABM) platform that provides account intelligence and advertising solutio...
6sense
A leading account engagement platform that uses AI to uncover anonymous buying behavior and prioriti...